A common myth is that marketing is an art. The reality is that marketing is a science and like any behavioural science it is imperfect. It is important to recognize that like any science related to business the numbers are critical. Every good marketer needs to understand the numbers.
Enjoy this Marketing Tip video from George Torok reporting from the streets of the big city.
George Torok
Keynote Marketing Speaker
Co-author of Secrets of Power Marketing
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