Personal Marketing is Profitable Marketing
How personal is your marketing?
Why is personal marketing important to you? Because personal marketing translates into profitable business. It is more profitable because you spend less on mass marketing and get a higher revenue from your target customers.
Personal marketing means connecting with the person. How do you do that?
Smiles, friendly greetings, using their name
Build stronger relationships
Say thank you and congratulations
Helping vs selling
Not hiding behind corporate mission, policy, titles, hierarchy or protocol
Collect and use client testimonials
Write and send note cards and post cards
Direct contact
Treat staff like people
Treat customers like guests
Study and understand the values of your target market
Make your marketing more personal and more profitable.
George Torok
Personal Marketing
Motivational Speaker
Corporate Spokesperson
1 comment:
Good evening.
Great article!
Personal marketing is about to be yourself and be your own leader, so you can help the other people, teach and learn more and more every day of your life.
Thank you for sharing with us this article, have a nice week.
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